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At the AIP Group, we have built a global reputation for excellence in the design and delivery of Immersive Learning to engage and inspire talent. Immersive Learning provides unparalleled opportunities to explore real-world behaviors & critical business skills, in a safe environment. 

The World Economic Forum identified a number of these skills, including complex problem solving, creativity and leadership, as amongst the top skills required to thrive in the lead up to 2025.


We use three adventure themes to immerse participants in a new environment while drawing parallels to your business opportunities and challenges.

Our Immersive Learning Themes



In a rapidly changing environment, with seemingly insurmountable obstacles, how do teams and leaders chase big compelling goals?



The ocean is highly uncertain & unpredictable. In that environment, how do elite performers set long term goals, strategically align and differentiate themselves to outperform the competition?



Exploration is defined as the action of traveling in or through an unfamiliar area in order to learn about it.

What to Expect

We use Immersive Learning to emotionally engage people through metaphor, creating a powerful tool through which to discover team dynamics, to examine decision-making and to help retain key insights. 


Several members of our team are world-class adventurers and we use their experiences to build compelling simulations and workshops.


Immersive Learning allows an audience to emotionally engage with a concept while giving them an opportunity to apply and retain new information through a simulated experience.


The AIP Group uses the three adventure themes - Mountain, Ocean, and Exploration - to immerse participants in a new environment while drawing parallels to your business opportunities and challenges. 

Simulations Include


The mountain theme includes the metaphors of climbing, skiing and mountain biking. The Reach for the Summit simulation is filmed in the rugged Southern Alps of New Zealand.  It's a video-based story that captures our team's multiple attempts to climb the highest peak in the range - Mt Cook.


In Pointing Forward, we look at how to sustain elite level performance through a series of disruptive events while mountain biking and skiing in the Coast Mountains of Canada. Our newest simulation - The Ascent - chronicles our team’s recent journey to make untracked ski descents in Greenland.

On the Edge_edited.jpg


Mtn Biking in forest.jpg


theAIPgroup_Mt-Cook2_Rope Team on Brewster.jpg


In our ocean theme we use the metaphor of sailing to examine the strategy required to sail the spectacular waters of the Inside Passage from Washington State to Alaska.


Using our surfing metaphor, we explore what it takes to perform in highly turbulent, rapidly changing environments. Surfing appears to be an individual sport but building a career requires a focus on clients and a collaborative mindset. Our surfing simulations have been filmed in Australia and Hawaii, in Europe and even on the rivers of China.



At the heart of every adventure there is exploration. Members of our team have set world records, achieved world-firsts and have brought awareness to the impacts of climate change.


We've explored some of the world's most spectacular and challenging environments. These include The North Pole, a kayaking journey to Africa’s Okavango Delta, an attempt to row across the Northwest Passage and a winter traverse of Baffin Island in the Canadian Arctic.


North Pole


1 to 2 hrs per session
Multiple sessions to meet your goals
What to Expect
More Of Our Services

Let’s Engage.

101 Cooper St

Santa Cruz, CA 95060

+1 (415) 489 0427

Start the conversation today.


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Let’s Engage.

101 Cooper St #5

Santa Cruz, CA 95060

+1 (408) 337 2499

Start the conversation today!


We'll be in touch soon!

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